Tag Archives: B2C

Social Media Examples and Content Marketing for B2C, SMB Revenue Optimism and More Articles

News
B2C Marketing




Each week we bring you a wrap-up of engaging news, tips and trends from social media and marketing technology. This week we learned 10 social media examples for your B2C content marketing, a report on the optimism of small-business owners and their revenues, a long list of social media marketing tips the experts swear by,… Continue Reading




Why Aren’t You Measuring Conversion Rates? No, Really – Why Not?

Metrics
Not measuring conversions is a fundamental flaw in marketing




Alright, I’m going to cut to the chase. Not measuring conversions is a fundamental flaw in marketing analysis. It does not matter if you are a company of one employee or 1 million, it’s extremely important that you measure how your conversions are performing. This area seems to be absent, especially in small-to-medium businesses (SMB)…. Continue Reading