Tweet Smarter: Twitter Best Practices

Twitter

At the INBOUND14 conference in Boston, I had the opportunity to attend a session taught by Anne Mercogliano, head of Small and Mid-Sized Business Marketing, and Russ Laraway, head of Small and Mid-Sized Business at Twitter. ¬†What follows in this article is some insight they provided to help people like you and me “tweet smarter.” … Read more

How to Avoid Collateral Damage in Google’s Attack on Guest Blogs

Guest Blog

If you’ve been following the search engine news lately, you know that Google recently penalized MyBlogGuest. They view guest blogs as a key contributor to spammy practices. The tactic of guest blogging was put on notice in mid-January by Matt Cutts, head of Google’s Webspam team. Despite the warning, many in the community weren’t sure … Read more

Twitter Takes the Gold during 2014 Winter Olympics

We knew social media would be buzzing with the Winter Olympics taking place in Sochi, Russia. There was plenty of things to discuss heading into Sochi: construction problems, security and gay rights/protests, but then we learned via #SochiProblems about the hotel accommodations, vulnerability of immediately being hacked when you get on the Internet and more. … Read more