Weekly Marketing Technology News

Habits of Successful Business Owners and More Articles

News travels fast and there’s a lot of it out there. It’s easy to miss something relevant and important. Let us help!

Ever Friday, we publish the most relevant and important articles in a series of highlights for Business, Web, Technology, SEO, Marketing and Social Media. To read the full story, click the headline of each article.

Here are some articles you may have missed for the week of September 5, 2014.

Business Highlight

7 Essential Habits of Successful Business Owners
Duct Tape Marketing by John Jantsch

I’ve owned my business for over twenty-five years and I’d like to think I’ve learned a thing or two about what it takes to survive and, perhaps even, thrive as a business owner.

Oh, I have lots left to learn and even struggle with doing some of things I have learned, even though I know better, but I’ve also acquired a few traits and developed a few habits that I believe serve me well.

Some of these habits don’t come naturally to many folks, but one thing I will give us business owners, we’re an adaptable lot. Sure, maybe we can be stubborn and even slow to change, but change we will in the name of the beast we serve.

[In this article] are seven habits I’ve seen show up in most of the successful business owners I know.

Web Highlight

Testing Mobile: Emulators, Simulators And Remote Debugging
Smashing Magazine by Jon Raasch

In the early days of mobile, debugging was quite a challenge. Sure, you could get ahold of a device and perform a quick visual assessment, but what would you do after discovering a bug?

With a distinct lack of debugging tools, developers turned to a variety of hacks. In general, these hacks were an attempt to recreate a given issue in a desktop browser and then debug with Chrome Developer Tools or a similar desktop toolkit. For instance, a developer might shrink the size of the desktop browser’s window to test a responsive website or alter the user agent to spoof a particular mobile device.

In this article, we’ll explore a variety of emulators and simulators that you can use for quick and easy testing. Then, we’ll look at remote debugging tools, which enable you to connect a desktop computer to a mobile device and leverage a rich debugging interface.

Technology Highlight

An Inside Look At The Development Of Samsung’s Gear VR At Oculus With CEO Brendan Iribe
TechCrunch by Darrell Etherington

Oculus VR is the key platform partner behind Samsung’s new Gear VR, having co-developed the hardware and having built the Oculus Mobile software development kit and first party demonstration apps entirely in-house. The company’s foray into mobile may be newly revealed, but it began not long after the original Oculus Rift hardware was introduced to the world at CES in 2013.

SEO Highlight

Google Authorship May Be Dead, But Author Rank Is Not
Search Engine Land by Danny Sullivan

Google ended its three-year experiment with Google Authorship yesterday, but the use of Author Rank to improve search results will continue. Wait — you can have Author Rank without Google Authorship? And just what is Google Authorship versus Author Rank? Come along, because they are different things — and Author Rank lives on.

Marketing Highlight

The Most Effective Paid Digital Media Channel in 2Q14
MarketingProfs by Ayaz Nanji

Social media was the most effective online paid channel for driving impressions, clicks, and conversions at a low cost in the second quarter of 2014, according to a recent report from Neustar.

Social demonstrated the best cost efficiency of the four paid online channels examined (social, portals, networks, and exchanges), indexing 70% cheaper than the average cost for digital spend and showing a 32% decrease in cost quarter over quarter.

Social Media Highlight

How to Become a Twitter Influencer: Science and Practice
Social Media Examiner by Neil Patel

Do you want to be a sought-after resource in your niche?

Do you need tips on how to become a Twitter influencer?

To be a leader on Twitter, it’s important to understand the dynamics of Twitter conversations and the role of influencers.

In this article I’ll show you the two most important types of Twitter influencers and how you can become one.

 

What did we miss?  Let us know what news got your attention this week in the comments below.