SEO and Content Marketing Round-up

A Search Engine Optimization SEO round up of curated articles that will enhance your knowledge, provide tips and content marketing strategy. In this article, we’ll lean on HubSpot to fully explain how often every company, entrepreneur or SMB should blog. Written word is still a vital part of content marketing and blogging should still be a central piece of your content marketing and SEO strategy.

Social Media and Marketing News, 8 November 2019

Each week we bring you a wrap-up of curated content containing engaging news, tips and trends from digital marketing and social media. This week learn the difference between Google Ads and Facebook Ads, how to use LinkedIn video, how to make content marketing more efficient, an example of how to take a poorly performing blog … Read more Social Media and Marketing News, 8 November 2019

Social Media and Marketing News, 10 October 2019

Each week we bring you a wrap-up of engaging news, tips and trends from social media and marketing technology. As you prepare or fine tune your social media and digital marketing plan it’s important to stay on top of the latest trends in all things SEO, Facebook, Twitter, Instagram and more. 18 Ways to Diagnose … Read more Social Media and Marketing News, 10 October 2019

Top 10 SEO Tools and Resources

SEO is one of the most popular buzzwords on the Internet today.  The importance of optimizing your website so it can easily be found by people searching for your content cannot be understated.  In addition to being a free form of advertising, SEO will send targeted keyword-specific searches to your website, which helps to brand … Read more Top 10 SEO Tools and Resources

Help! I Redesigned My Site and Organic Traffic Has Dropped!

Every few years (or months) you decide it’s time to redesign your website.  You run some usability tests (hopefully!), create some beautiful new templates, and pull the trigger on a design overhaul.  You’re thrilled at first – it’s a new and exciting look for your site and your friends and family tell you how amazing … Read more Help! I Redesigned My Site and Organic Traffic Has Dropped!

On-Page SEO and Optimization Tactics: Part 2 of 2

This is a two part article about On-Page SEO and On-Page Optimization tactics. In Part 1 we highlighted what on-page SEO is and explained some on-page optimization tactics including URL, page title, meta tags, and open graph tags.  In Part 2 of we’ll explain some additional on-page optimization techniques for you to consider.   Headings … Read more On-Page SEO and Optimization Tactics: Part 2 of 2

On-Page SEO and Optimization Tactics: Part 1 of 2

Traditionally, search engine optimization (SEO) has been divided into two main areas: on-page optimization and off-page optimization.  Off-Page optimization strategy focuses on the things you can do off of your website, namely link-building and social media, to increase your search engine ranking.  We’ll talk more about that in a future blog post, but for the … Read more On-Page SEO and Optimization Tactics: Part 1 of 2

5 Myths About On-Page SEO

The rules on SEO are constantly changing.  You’ve probably read countless articles on the subject, many offering conflicting advice.  Here are the top five myths about on-page SEO and the truth about each. On-Page SEO Myth #1: The More Keywords the Better! This has been a widely debated topic in the Search Engine Optimization community … Read more 5 Myths About On-Page SEO

Wanted: SEO in a Google (not provided) World

In 2013, Google announced that they would be encrypting, and therefore stripping away organic keyword data from Google Analytics. When the news initially broke there was an all encompassing gasp amongst the marketing world. “What do we do now?” Next, the internal question was asked, ‘where do I put my marketing efforts in the digital … Read more Wanted: SEO in a Google (not provided) World