B2C

Social Media Examples and Content Marketing for B2C, SMB Revenue Optimism and More Articles

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B2C Marketing

Each week we bring you a wrap-up of engaging news, tips and trends from social media and marketing technology. This week we learned 10 social media examples for your B2C content marketing, a report on the optimism of small-business owners and their revenues, a long list of social media marketing tips the experts swear by, … Read more

Why Aren’t You Measuring Conversion Rates? No, Really – Why Not?

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Not measuring conversions is a fundamental flaw in marketing

Alright, I’m going to cut to the chase. Not measuring conversions is a fundamental flaw in marketing analysis. It does not matter if you are a company of one employee or 1 million, it’s extremely important that you measure how your conversions are performing. This metric is absent in a lot of organizations, especially small-to-medium … Read more