The Best E-Commerce Checkout Practices [Infographic]

Infographic
Best E-Commerce Checkout Practices

A recent survey done by Smashing Magazine examines the E-Commerce checkout process and examines the best and worst practices of the top 100 grossing E-Commerce sites. The average e-commerce checkout is 5.08 steps, with the shortest offering a 1 step checkout and the longest containing 9 steps. It is, however, important to note that the… Continue Reading

Content Marketing Benchmarks, Twitter’s Periscope, and More Articles

News
Weekly Marketing Technology News

News travels fast and there’s a lot of it out there. It’s easy to miss something relevant and important. Let us help! Ever Friday, we publish the most relevant and important articles in a series of highlights for Business, Web, Technology, SEO, Marketing and Social Media. To read the full story, click the headline of… Continue Reading

29 Essential Content Marketing Metrics [Infographic]

Infographic

How do you measure the effectiveness of content? Content marketing has come a long way and there are now definitive metrics to answer this question. Here is a list of 29 of the best metrics curated by Curata and labeled by channel (i.e., blog / site, email, social media, assets, and feeds) and grouped by… Continue Reading

Leadership, UX Testing Tools, and More Articles

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Weekly Marketing Technology News

News travels fast and there’s a lot of it out there. It’s easy to miss something relevant and important. Let us help! Ever Friday, we publish the most relevant and important articles in a series of highlights for Business, Web, Technology, SEO, Marketing and Social Media. To read the full story, click the headline of… Continue Reading

Your Twitter Strategy Sucks

Social Media
Twitter Strategy Sucks

I’ve only been using Twitter for the last year or so and already I’m starting to hate it.  Don’t get me wrong, I see the potential for meaningful interactions.  The problem is, there’s too much noise.  And the spam?  Don’t get me started. Oh, and you want to know one of the more frustrating aspects… Continue Reading

Pricing Strategy, Startups, Video Storytelling and More Articles

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Weekly Marketing Technology News

News travels fast and there’s a lot of it out there. It’s easy to miss something relevant and important. Let us help! Ever Friday, we publish the most relevant and important articles in a series of highlights for Business, Web, Technology, SEO, Marketing and Social Media. To read the full story, click the headline of… Continue Reading

Conversion Optimization, Facebook Organic Reach, and More Articles

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Weekly Marketing Technology News

News travels fast and there’s a lot of it out there. It’s easy to miss something relevant and important. Let us help! Ever Friday, we publish the most relevant and important articles in a series of highlights for Business, Web, Technology, SEO, Marketing and Social Media. To read the full story, click the headline of… Continue Reading

Marketing Technology Stacks and More Articles

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Weekly Marketing Technology News

News travels fast and there’s a lot of it out there. It’s easy to miss something relevant and important. Let us help! Ever Friday, we publish the most relevant and important articles in a series of highlights for Business, Web, Technology, SEO, Marketing and Social Media. To read the full story, click the headline of… Continue Reading

Mobile Marketing [Infographic]

Mobile
Mobile Marketing

Mobile marketing is more important and popular today than it’s ever been since the evolution of the smartphone. Google emphasized the importance of mobile by making it a priority and to penalize websites that are not mobile-friendly; therefore, organic search from smartphones is affected by your mobile website.  In that case, what is the current situation… Continue Reading

Blog Networks, Long Live Marketing Tech, and More Articles

News
Weekly Marketing Technology News

News travels fast and there’s a lot of it out there. It’s easy to miss something relevant and important. Let us help! Ever Friday, we publish the most relevant and important articles in a series of highlights for Business, Web, Technology, SEO, Marketing and Social Media. To read the full story, click the headline of… Continue Reading